Manager - eCommerce Marketing - FMCG

Job Description - The role will be responsible for planning and executing campaigns on e-commerce to increase brand awareness and sales.

Client Details: The client is a leading Fortune 500 MNC with their presence in both consumer and professional realms. Within their product categories, they have a dominant market share globally and across the country

Description:

- Responsible for planning and executing campaigns on e-commerce to increase brand awareness and sales.

- Liaison with Brand and KAM team on business requirements and take lead on campaign management across marketplaces

- Develop and cross functionally (marketing, supply chain and finance) execute comprehensive online sales and e-commerce business development plans

- Self-motivated and able to work independently with demonstrated entrepreneurial initiative, as well as able to work in a cross-functional environment

- Build strong relationships with e-commerce partners

- Monitor campaign performances, prepare, analyze & publish e-commerce dashboard with key insights.

- Plan and lead campaigns for product launches on e-commerce in collaboration with the marketing team

- Providing analysis and strategies for improving the sales performance, track media KPIs and A&P management

- Gain market intelligence and competitive landscape mapping to identify emerging trends and opportunities

- Close partner and agency agreements and onboarding initiatives

- Experience in Amazon, Flipkart PLAs and PPC tools, experience with other marketplaces is a plus

Profile:

- Educational Qualification (Desired): MBA/Postgraduate degree in Marketing/Digital marketing

- 4-5 years of relevant experience in handling FMCG category / has worked in a performance marketing agency

- Competencies - Analytical ability, execution excellence, accountability of business results, display growth mindset.

- Agility and attention to details. Able to multi-task, cope up with the dynamics of business.

- Strong MS excel skills - should be able to independently do data analysis, arrive at insights and hypothesize.

Job Offer:

The candidate will be leading strategic functions in the organization. Associating with a leading FMCG firm provides tremendous opportunity for growth within the organization.

Contact - Simran Kaur - +91 (0) 22 4236 3321

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