- Will design implement and manage performance display advertising campaigns and search initiatives.
- Will understand both the art and science of a portfolio of performance marketing channels like display, video, search and social advertising, and have proven success in driving results, ideally in B2C customer acquisition, lead generation, subscriber conversion and/or revenue generation.
- Deep knowledge of the display advertising eco-system including hands-on experience with GDN, programmatic buying, social media, re-targeting and search.
- Must be highly analytical, with a sound grasp of performance optimization strategies.
- The overall traffic and customer acquisition team is responsible for acquiring quality traffic, converting traffic to customers and driving action.
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