Manager - Digital Marketing & Strategy - Automotive Lubricant Business

One of the leading Automotive lubricant companies wishes to hire the Digital Marketing Manager for the corporate brand and their largest category.

- The incumbent would drive the marketing strategy and program for online media, e-commerce.

- Develop and run brand campaigns

- Initiate research, mobile marketing, blogger programs

- Track brand matrix and landscape online

- Work with media partners

We invite applications from MBA graduates with 4-5 years of experience in Digital Marketing (campaign management, consumer insight analysis, media planning, influencer relations and tracking) in an agency or E-comm or digital marketing team in an organisation of repute.

- An innovator with keen interest in the digital space & its effect

- Should have hands-on experience in Data-driven marketing, use of analytics for actionable insights, mobile first or in some cases mobile-only approach, search marketing digital/social media communication methods.

- Abreast of industry best practices.

- Should be able to create media plans.

- Strong verbal and written communication and digital natives with high on digital consumption and swift on social platforms.

- The candidate should be able to establish close links opinion makers/drivers - such as Bloggers, influencer groups , and other social media experts and constantly ensure a flow of these experts into the group via events , talks, drives, etc.

Interested professionals apply ASAP