Manager - Digital Marketing - SaaS

We are hiring for our CLIENT, a deep tech, decision Intelligence company that works primarily at the nexus of geospatial data, data science, and engineering creating products for finance, agriculture, climate change, and the infrastructure sector impacting millions of lives. The company's aim is to make insights from earth observation data accessible to all.

Position: Marketing Manager

Location: Bangalore (Work from Office)

Exp: 6-8 yrs in Fintech or Finance based SAAS company ONLY

CTC: - 16 LPA - 18 LPA

Role :

1. Develop and implement strategic marketing plans that align with the company's overall goals and objectives.

2. Plan and execute marketing campaigns across multiple channels, including email, social media, paid advertising, events, and content marketing.

3. Manage and lead a team of marketing professionals, providing direction, support, and guidance to ensure the successful execution of campaigns.

4. Collaborate with cross-functional teams, including sales, product, and customer success, to ensure alignment of marketing efforts with overall business strategy.

5. Manage the company's website and optimize for search engine rankings and user experience.

6. Analyze and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement.

7. Monitor industry trends and competitor activities to identify new marketing opportunities and stay ahead of the competition.