Manager - Digital Marketing - Pharma/Healthcare Domain - IIM/ISB/MDI/FMS

Digital Marketing Manager- Pharma/Healthcare domain (REMOTE WORK)

Role & Responsibilities :

- Defining the vision, strategy, and implementation of digital marketing solutions that enhance the customer & patient experience for the organization and collaborating with other marketing managers, and medical education teams to identify and prioritize a portfolio through digital marketing & customer engagement programs.

- Design, build and maintain digital marketing content, including SEO/SEM, marketing database, email, social media and display advertising campaigns for a stronger social media presence.

- Calendarize, organize, and maintains a strong social media presence across platforms and measure and report performance of all digital marketing campaigns and evaluate against goals (ROI and KPIs).

- Prepare and distribute press releases in partnership with APAC Corporate Communications Lead.

Education/ Experience Requirements The successful candidate must possess the following:

- Full-time MBA in Marketing/Advertising from premium B-School.

- 8 to 10 years of experience preferably in Healthcare/Medical devices or FMCG company.

- Good understanding of regulatory requirements applicable to pharma / medical device companies including but not limited to the magic remedies act, data privacy laws, etc.

- A working knowledge of media production and communication.