Manager - Digital Marketing Operations - Internet/Online

- Digital Marketing candidate would be responsible for building loyalty and growth.

- The role will be focused on increasing Retention and spends of existing users on Client.

- Will be working on the most cutting-edge tools to make sure all new innovative Marketing campaigns are brought to life. He/She will be involved right from the ideation stage to final execution.

- Study market research data to build a broad understanding of a typical client user.

- Analyze funnel data and understand the user movement on the app.

- Analyze conversion data and identify pain drop-off points and accordingly build an action plan

- Think of creative concepts to convert and engage users.

- Work with agencies to manage retention campaigns and hit monthly retention and revenue targets.

- Perform extensive campaign analysis daily, weekly, monthly to find growth opportunities

- Work with creative designers/web designers to ensure timely execution of campaigns.

- Engage in data analysis to improve and refine campaign performance.

- Manage and own project timelines, creative quality, and content effectiveness.

- Support in preparing and executing monthly marketing calendar for various campaigns.