Manager - Digital Marketing - Media

Job Description

We're looking for some who is a generalist better than most specialists.

We believe creative solutions are tough to come by and even tougher to evaluate and build off when there's only a single person knowledgeable about a topic. By having multiple overlapping T-shapes, a marketing team can invent and evolve remarkably unique and powerful solutions to problems.

Skills:

1. Manages the digital elements of the marketing mix, integrates with offline (print, PR etc.), also gets involved in strategic side of things like setting KPI's.

2. Ability to drive brand awareness

3. Ability to develop traffic generation strategy

4. Ability to improve paid marketing efforts such as SEM (search engine marketing) and display advertising

5. Should be well versed into optimize activities for both quantities of traffic and engagement or traffic as well as subscription acquisition

6. Should be well versed with e-mail marketing and lead generation through email marketing

7. Content Marketing

8. Should be able to improve yourself everyday with both online and offline tutorials as digital marketing strategies are always improving

9. Web analytics

Salary Range: 7-12 LPA