Manager - Digital Marketing - Internet/Online

DIGITAL MARKETING MANAGER

JOB LOCATION : BHOPAL

Job Description : Digital Marketing Manager

Experience: 5-9 yrs

Job Responsibilities:

- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

- Devising strategies to drive online traffic to the company website.

- Tracking conversion rates and making improvements to the website.

- Design, build and maintain our social media presence

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Utilising a range of techniques including paid search, SEO and PPC.

- Managing online brand and product campaigns to raise brand awareness.

- Responsibility for planning and budgetary control of all digital marketing

- Evaluating customer research, market conditions and competitor data.

- Improving the usability, design, content and conversion of the company website

- Review new technologies and keep the company at the forefront of developments in digital marketing.

Required Skill:

- Experience managing PPC, SEO and Affiliate programmes.

- Strong understanding of current online marketing concepts, strategy and best practice.

- Experience in eCommerce, SEO, PPC, Email marketing, and social media.

- Previous experience in a similar digital marketing role.

- Up-to-date with the latest trends and best practices in online marketing and measurement

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

NOTE : Must have Experience in E-commerce/Dotcom Industry (Real Estate Online portal experience is mandatory),

Example : Magibrick,99acres,propertwala,housing.com, India property, etc.