Manager - Digital Marketing - Healthcare

We are looking for Manager-Digital Marketing for a leading IT healthcare organization for Bangalore.

Please fine below JD for the same:

Job Responsibilities :

- Creating, managing, and optimizing campaigns and ads on Facebook, Twitter, LinkedIn, Youtube for web & app acquisition - with a hands-on approach

- Monitor and analyze campaigns to meet goals

- Develop and monitor campaign budgets. Hands-on with campaign Optimization

- Coordinate with the Graphic Designing team/agency/product marketing to get creatives made for ads

- Collaborate with Product, Engineering, Finance, Analytics, and Business teams for new initiatives for driving growth for social media performance channels

- Ensure end-to-end attribution of installs, traffic, transactions and revenue

- Revenue and profitability analysis and leveraging data and analytics to optimize the paid funnel to maximize revenue and ensure business targets are met/exceeded for company

- Identify the latest trends and technologies affecting our industry. Pushing our Digital marketing Strategies beyond industry best practices.

Skills Required: Campaign & Budget Management, Creative thinking, Strong analytical thinking, Experience with tools like Facebook, Adwords, Twitter Ads, Google Analytics, Youtube Ads, etc. Obsession with creative effectiveness, excellent excel skills

Salary offered: 15-35LPA