Manager - Digital Marketing - FMCG/eCommerce

Nextdoor Kitchens is building a scalable, franchisable, full-stack (Farm to Kitchen to Last Mile Delivery) business model solving for reliable affordable daily food. The Individual will effectively lead our Digital Marketing operations. Their goal will be to help grow our brands' awareness online, while also enhancing engagement & influence to fulfil revenue ambitions of the organization.

Qualifications :

- Our ideal candidate is someone with minimum 3 Years of experience in Digital, preferably in managerial capacity with exposure to SEO, ASO, Paid and Social

- Has a creative bent, and is an outstanding communicator (shouldn't be camera shy)

- Ability to effectively interpret large amounts of consumer data to improve experience, quality & impact of campaigns

Roles And Responsibilities :

1. Strategize, develop And Monitor Campaigns, Deliverables And Budgets In Line With The Specific Brand Objectives.

2. Plan And Manage Our Digital Assets Including The Website, Our Social Media Platforms, Apps And Micro-Event Platforms To Improve User Experience, Content & Deliver A Comprehensive Communication And Experience.

3. Identify The Latest Digital Trends And Technologies And Propose Business Projects To Explore How To Best Utilize Them In Improving The Quality Of Our Engagement And Communication.

4. Prepare Accurate Reports On Our Marketing Campaign's Overall Performance.

5. Coordinate With Advertising And Media Experts To Improve Marketing Results. Work With The Brand Team And Agencies To Brainstorm New And Innovative Customer Engagement Strategies.

6. Design And Oversee All Aspects Of Our Digital Marketing Department Including Our Marketing Database, Email, And Display Advertising Campaigns.

7. Evaluate Important Metrics That Affect Our Website Traffic, Service Quotas, And Target Audience.

8. Work With The Brand Team And Agencies To Brainstorm New And Innovative Customer Engagement Strategies.

9. Oversee And Manage All Contests, Giveaways, And Other Digital Projects including but not limited to Influencers, Vlogs etc.