We are looking for a Manager Digital Marketing profile for our Client a Leading FMCG Company at Kolkata.
The Job description as :
- Ideate, plan, implement the digital strategy for various brands in FMCG client Company .
- Bringing the first mover advantage to drive the brand across innovative platforms.
- Enhancing the user experience on the web with the help of interactivity and user-centric engagement Inform Engage -Interact
- Drive digital media spends for, to meet digital and brand objectives of the marketing campaigns
- Lead the identification and refinement of new consumer experience within interactive platforms to engage and capture hearts of the consumers in their digital lives
- Develop and provide comprehensive understanding of the digital marketing space and educate the team on the latest in technology and regulatory development that may impact or benefit our digital programs
- To define and execute the company's digital strategy in conjunction with the marketing objectives.
- Lead the digital direct marketing activities, including SEO, SEM, SMO affiliate marketing, and social advertising
- Development of industry standard and innovative website functionality
Development of marketing campaign focused initiatives
- Provide leadership, direction, and technical expertise to design, develop, and support digital properties
- Design and Implement 360 degree integrated digital marketing communication for product launches
- Create promotional & seasonal campaigns to achieve sales objectives
- Managing the annual digital marketing budget
- should lead with ability to work autonomously to strategically plan
- Develop, implement, and optimize online marketing campaigns for corporate brand initiatives
- Track performance relative to targets and refine to optimize results
- Recommend and manage full year media campaign calendar and appropriate marketing tactics
- Must be able to think out of the box, willingness to learn & must be detail oriented
- Undertake market and competitor research and analysis
- Keep up-to-date with search engine technology, methods, tools and news by reading relevant industry publications.
- Prepare search engine ranking and traffic reports to assess areas of potential improvement. Monitor, track, and report, websites traffic including trend analysis using site analytics solutions such as Google Analytics.
- If you are looking for a Job Change please call me at 9213229721 ( Sunil Sebastian)
Sunil Sebastian
Link Management Solutions Pvt. ltd
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