Manager - Digital Marketing

Digital Marketing Manager

- The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content with account-based marketing, demand generation, or field marketing role, demand generation, or field marketing role.

- You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.

Specific responsibilities :

- Develop a holistic Digital Marketing strategy for the ; The scope of Digital Marketing activities will include, content /app development, social media, online advertising, and mobile. The role will also look at strategic partnerships and co-promotions with external parties in the digital space.

- The individual in this role will collaborate and coordinate with internal teams (Content, Design, BDMs), external agencies, strategic partners, and various internal cross-functional organizations to deliver brand-specific digital programs.

- Manage the day-to-day function of digital marketing, including social media, Digital Production, budget control, project oversight, and KPI tracking. Creating digital content, email campaigns, and managing SEO, paid marketing

- Provide strong analytical capabilities in the digital space, by implementing key performance measures for each digital program, evaluate the effectiveness of those programs and digital marketing overall, identify new trends and new analytical tools in the digital space, and deliver timely campaign results and summary reports.

Desired Skills & Experience :

- The ideal candidate would have 10+ years of experience in building tech product brand amongst C-level audience like CIO, COO, HR, Sales.

- He should be familiar with Brand Marketing lexicon, while having a deep expertise in building brands on the web.

- This role requires a high level of creativity, attention to detail, and project management skills.