Manager - Digital Ad Sales - Advertising Firm

Job description of Digital Ad sales

The job description of a Digital Ad Sales professional typically involves the following responsibilities :

1. Developing and maintaining relationships with advertisers, agencies, and brands to sell digital advertising space on Digital TV, Videos, websites, social media platforms, mobile apps, and other digital / OTT platforms.

2. Understanding clients' business objectives and providing customized advertising solutions that meet their needs and budget.

3. Identifying new business opportunities and creating sales strategies to maximize revenue growth and achieve sales targets.

4. Collaborating with internal teams such as marketing, creative, and analytics to create compelling proposals and campaigns that drive business results for clients.

5. Negotiating pricing and terms of contracts with clients, while ensuring that the deals are profitable for the company.

6. Managing the end-to-end sales process, from lead generation to closing deals and ensuring client satisfaction.

7. Staying up-to-date with the latest industry trends, technologies, and competitors to provide clients with the most relevant and effective advertising solutions.

8. Maintaining accurate sales records and reporting on sales performance, revenue forecasts, and market trends to senior management.

Overall, the primary goal of a Digital Ad Sales professional is to generate revenue by selling digital advertising solutions that meet clients' needs and objectives, while building strong relationships with clients and maximizing the company's profitability.