Manager - Customer Strategy - FMCG/FMCD

- We are handling an exciting and challenging opportunities as Customer Strategy Manager with leading diversified company into consumer space.

- Strong experience in a strategy/planning function in an eCommerce company, or a consumer focused company.

- Strong experience in customer journey planning - predominantly direct channels

- Strong experience in presenting complex strategies, translating goals and insights into value propositions and connecting your strategy to achievable and coherent activation plans

- Experience of using data to evaluate effectiveness of customer communications and in using these results to plan future campaigns, in terms of audience, next best actions, content and timing frequencies.

- Experience defining and understanding customer audiences based on behaviors, values and various criteria.

- Holistic understanding of how people interact across platforms and the cross-channel journey they make

- Ability to build relationships with key stakeholders as a trusted advisor strong experience in data driven customer strategy.

- Works with many cross-functional groups or teams at the customer, customer team, and headquarter level (e.g., Sales teams, Marketing, Category Management, Revenue Management, Finance etc..)

- Piloting new approaches and tactics for serving our customers and driving upsell opportunities, repeat usage, and stakeholder satisfaction.

- B.Tech + MBA from reputed B school is must.

- Strong customer focused approach and excellent CRM Skill required.