Manager - Customer & Business Analytics - BFSI

Location: Mumbai Vikhroli

- Would need to develop and apply analytical algorithms and methods where possible with a view of driving sales, improve customer service and productivity.

- Identify data patterns & trends and provide insights to enhance business decision making capability.

- Translate data into consumer behavioural insights to drive targeted marketing, campaign analytics and segmentation strategies

- Work on prospect driven Acquisition Strategy

- Develop Machine Learning Models for Propensity and Lead Optimization

- Analytics deep dive in the critical areas such as business performance, productivity, campaign efficiency etc

- Collaborate with business to understand requirements