Manager - Content Marketing - B2C EdTech

Content Marketing Managers will manage a team of data analysts and content creators and will require excellent interpersonal and communicative skills, as well as demonstrate sound leadership and decision-making ability.

Responsibilities :

- Orchestrating digital content strategies across all online platforms.

- Driving traffic and engagement that translates into sales and brand promotion.

- Managing a content marketing budget.

- Measuring the results of marketing activity to inform future marketing campaigns.

- Managing a team of writers, illustrators and data analysts.

- Implementing SEO best practices.

- Knowing which platform different kinds of content are best suited to.

- Designing and implementing creative marketing strategies to disseminate content.

Requirements :

- Degree in Marketing or related field.

- Experience with online community building.

- Data-driven and highly analytical.

- Proficiency with Google Analytics.

- Proficiency with social media analytics.

- Time management skills.

- Excellent interpersonal skills.

- Excellent written and verbal communication