Manager - Branding & Partnership - Real Estate/FMCG

AltF-CoWorking

About AltF CoWorking and Note from the Founder:

Hi, We started AltF in 2016 with a vision and we would like you to apply only if you feel motivated towards the same. Our Vision is to make Coworking Spaces that help Small and Medium Businesses(SMBs) grow. Imagine a Google-like Work campus housing 1000 different businesses. That's what we are building.

Every day at AltF, we strive towards moving 1 step closer to our vision. Since our inception, we have built over 10 CoWorking spaces spread across 2L Sqft, hosted over 1,000 SMBs and it is just the beginning. We would like you to join our journey to become one of the most loved CoWorking brand across the nation.

We are looking for people who can have a long-term vision and patience to achieve that. We have one aim for everyone associated with AltF whether it is customers, employees, vendors, stakeholders and i.e, growth.

Branding and Partnerships Manager:

As a Branding and Partnerships Manager, you will be responsible for developing and executing brand-level partnerships to enhance the company's visibility and reputation in the market. Additionally, you will identify and cultivate strategic partnerships to drive business growth and expand the company's reach. This role requires a blend of creative thinking, strategic planning, and strong communication skills to effectively position the brand and establish mutually beneficial partnerships.

Job Role:

- Reach out to brands/companies to form strategic partnerships for building brand awareness and acquiring new customers.

- Partner with brands that serve the same target audience as ours to gain maximum visibility.

- Identify paid and barter branding opportunities which are mutually beneficial.

- Spearhead additional revenue streams like pop-up stores, events at our coworking centres.

- Collaborate with brands to enhance customer experience for current AltF members.

- Create and implement marketing campaigns to increase brand awareness and engagement.

- Negotiate partnership agreements and contracts, ensuring mutually beneficial terms and conditions.

- Track partnership performance and ROI, providing regular reports and insights to inform decision-making.

Requirements:

- Minimum 3 years of experience in branding, marketing, or partnership management roles.

- Proven track record of developing and implementing successful branding strategies that drive brand awareness and affinity.

- Demonstrated experience in negotiating and managing strategic partnerships to achieve business objectives.

- Strong understanding of market dynamics, consumer behaviour, and industry trends.

- Creative thinking and problem-solving abilities, with a strong attention to detail.