Manager - Advertisement - Campaign Management

Responsibilities :

Campaign Management & Strategy:

- Develop and implement effective advertising campaigns across various online and offline channels (e. , digital advertising, print, broadcast).

- Analyze market trends and competitor activities to identify the most effective advertising strategies for target audiences.

- Set campaign budgets, manage advertising spend, and negotiate rates with vendors.

- Collaborate with marketing, sales, and creative teams to ensure campaign alignment and success.

Communication & Sales:

- Develop clear and concise communication strategies to promote advertising solutions to potential clients.

- Utilize strong sales skills to build relationships with clients, understand their needs, and present advertising proposals effectively.

- Negotiate contracts and close deals to secure new advertising business.

Project Management & Analysis:

- Manage all aspects of advertising campaigns, from concept to completion, ensuring projects are delivered on time and within budget.

- Utilize project management methodologies and tools to keep projects organized and track progress efficiently.

- Analyze campaign performance data to measure results, identify areas for improvement, and optimize future campaigns.

Qualifications:

- Bachelor's degree in Marketing, Advertising, Business Administration, or a related field (MBA preferred).

- Minimum 1+ years of experience in advertising management or a related field.

- Proven track record of developing and managing successful advertising campaigns across various channels.

- Strong understanding of marketing principles, communication strategies, and sales methodologies.

- Excellent analytical and problem-solving skills with a data-driven approach.

- Excellent communication, interpersonal, and negotiation skills.

- Experience in project management methodologies is a plus.

- Certifications in advertising or project management are a plus (as mentioned in qualifications)