L&T Infotech - Content Writer

- Develop a content strategy for the company

- Work closely with design team and digital marketing team to improve the effectiveness of content published on the website

- Collaborate with marketing managers to guide their content plans and support demand generation campaigns

- Optimization of content to improve search results

- Develop an editorial calendar for company's communications like newsletters, blogs, client emails and other related content

- Design a content and thought leadership plan and editorial calendar for various publications

- Oversee development of all communications including but not limited to press releases, annual report, marketing collaterals and content for websites and social media

- Responsible for integrated communications across newsletters, print publications, website and social media

- Provide communications advise to the leadership and management team across the globe

- Design and develop communications materials like press releases, briefing documents, communications plans, corporate messaging, FAQ, media pitches, senior executive speeches/presentations, internal announcements and client communications.

- Manage relationships with associated vendors.

- Play a leading role in working with the finance, investor relations and legal teams in preparing quarterly financial earnings press release, conference call script and investor presentation.