LT Foods - Assistant Brand Manager/Brand Manager - Snacks

LT Foods is the leading processor of rice and other specialty foods in India. Our brands are Daawat, Devaaya, Royal, Ecolife, Heritage. Currently, we have been ranked NO. 1 in market share in rice category by AC- Nielson survey. Our sustainable business model is driven by brands known and trusted in over 65 countries. Our website is (http://www.ltoverseas.com/india)

Job Title : Brand Asst Mgr/Manager

Department : Marketing

Reporting to : CEO - Global Branding Business

Location : Gurgaon

Job Purpose :

Ensure that the products, services and product lines resonate with current and potential customers

Primary Responsibilities :

- Continuously monitor marketing trends and study competitive products in the marketplace

- Develop, implement and execute marketing initiatives and activities for their particular brand

- Interact with the Sales team regarding the events that are being organized under the Brand and keep them updated with the branding plans

- Identify and interface with advertising / communication agencies to execute branding, promotion/advertising campaigns and ensure adequate coverage of the events in the concerned media space

- Carry out marketing research projects

- The incumbent must have good creative, analytical and organization skills.

Desired Qualification : MBA (Sales & Marketing) from a premier institute

Desired Experience : 4 -7 years