LT Foods - Assistant Brand Manager/Brand Manager - Food in Health Initiative

LT Foods is the leading processor of rice and other specialty foods in India. Our brands are Daawat, Devaaya, Royal, Ecolife, Heritage. Currently, we have been ranked NO. 1 in market share in rice category by AC- Nielson survey. Our sustainable business model is driven by brands known and trusted in over 65 countries. Our website is (http://www.ltoverseas.com/india)

Job Title : Brand Asst Mgr/Manager

Department : Marketing

Reporting to : CEO - Global Branding Business

Location : Gurgaon

Job Purpose :

Ensure that the products, services and product lines resonate with current and potential customers

Primary Responsibilities :

- Continuously monitor marketing trends and study competitive products in the marketplace

- Develop, implement and execute marketing initiatives and activities for their particular brand

- Interact with the Sales team regarding the events that are being organized under the Brand and keep them updated with the branding plans

- Identify and interface with advertising / communication agencies to execute branding, promotion/advertising campaigns and ensure adequate coverage of the events in the concerned media space

- Carry out marketing research projects

- The incumbent must have good creative, analytical and organization skills.

Desired Qualification : MBA (Sales & Marketing) from a premier institute

Desired Experience : 4 -7 years