LS Digital - Group Head - Business Development

Job Title: Group Head

Location: Mumbai

Job Description:

Company overview:

LS Digital offers an extensive range of services in business consulting, activation, and transformation, facilitated by our global capability framework.

The company's integrated Digital Business Transformation (DBT) solutions leverage digital technology enabling brands to holistically develop their businesses across digital platforms, ensuring high-quality brand experiences.

Key Responsibilities:

1. Business Development and Client Acquisition:

- Generate and Grow New Business: Identify and secure new digital marketing business opportunities, ensuring sustained growth and profitability.

- Prospective Client Engagement: Proactively seek out prospective clients, understand their needs, and design compelling pitches to convert them into long-term partners.

- Strategic Planning and Innovation: Innovative Digital Marketing Plans: Develop and implement innovative digital marketing strategies that align with business objectives and market trends.

- Expertise in Digital Solutions: Stay abreast of the latest digital marketing trends, tools, and technologies to provide cutting-edge solutions to clients.

- SEO and Content Strategy

- Website Architecture and Content: Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

- SEO Strategies: Devise comprehensive on-page and off-page SEO strategies to enhance visibility and ranking on search engines.

- Content Marketing: Create and execute robust content marketing strategies to engage target audiences and drive traffic.

- Client Relationship Management: Key Account Mapping: Identify and map key accounts, understanding their business dynamics and digital marketing needs.

- Stakeholder Engagement: Maintain strong relationships with stakeholders at all levels, ensuring client satisfaction and retention.

Qualifications:

Educational Background: A bachelor's degree in Marketing, Business Administration, or a related field. An advanced degree is preferred.

Skills:

- Strong understanding of digital marketing channels, including SEO, SEM, social media, content marketing, and email marketing.

- Excellent analytical skills with the ability to interpret data and make data-driven decisions.

- Exceptional communication and presentation skills.

- Proven ability to lead and manage teams effectively