Leadership Role - Brand Marketing - Consumer Durable/FMCG

Leadership Role - Brand Marketing (CXO level)

A leading Academic Excellence organization:

The incumbent is expected to Conceptualize & build the marketing channel

- Focus on developing and monitoring campaign budgets

- Researching consumer markets, monitoring market trends and identifying potential areas to focus based on customer needs & gaps

- Measure and report performance of all marketing campaigns, and assess ROI and performance on key organizational matrices

- Will create Online & Offline marketing teams

- Manage the PR, Creative & advertising agencies

- Built strong partnerships/ relationships with internal/ external stakeholders and leadership team.

- Lead co-creation of brand activity calendar along with Sales director and trade marketing