Lead - Product Marketing - Smart Wearables - IIM/ISB/FMS/MDI

Lead the marketing function for smart wearable category .. The incumbent will be leading the Product Marketing function for Smart watches and wearables category ...

Key Responsibilities:

- Develop AOP plan and Device Strategy for newly formed Devices Group leading the categories of Wearables, Trackers and IoT Devices

- Hunt, Shortlist, Select and Liase with Multiple ODMs and Tech Giants, prepare RoadMap for LTE Watches- Own and Top Domestic brands

- End to End Project Management of Personal & Vehicle Trackers B2C Revolutionary Onboarding, GTM Plan, Product Marketing, Service Model

- Led additional tasks of Online GTM for sister categories- JioBook, EV Charger, JioFi and Jio Extenders, by liaising with respective teams

- Liaison with cross functional teams product, tech, customer experience, operations fostering collaborative team to achieve goals

- Implement sales and marketing strategies driving customer acquisition, retention, and brand visibility, resulting in market share

Education : MBA from premier institute