Lead/Manager - Digital Marketing - eCommerce/Product Firm

We are looking for a talented Digital Marketer to run Digital Marketing for a product company based in Gurgaon.

You will be responsible for managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

Responsibilities :

- Perform research on current benchmark trends and audience preferences.

- Design and implement Digital Media Strategy to align with business goals.

- Set specific objectives and report on ROI.

- Collaborate with Content Team in order to share engaging content daily (e.g. original text, photos, videos and news).

- Monitor SEO and web traffic metrics. Also you will have to do a lot of A/B Testing.

- Collaborate with other teams, like technology & content to ensure brand consistency.

- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.

- Oversee social media accounts (includes both Social Media Pages and Ad accounts).

- Suggest and implement new features to develop brand awareness, like promotions and competitions.

- Stay up-to-date with current technologies and trends in social media, design tools and applications.

Candidate Profile :

- 3 to 6 years work experience in digital marketing roles or e-commerce marketing roles. Experience of working in a internet brand is a plus.

- Strong analytical thinking to understand data from analytics tools and create inference. Exposure to tools like Google Analytics

- Growth hacking mindset with sharp result orientation.

- Creative & entrepreneurial thinking to keep generating new marketing ideas and operate with autonomy.

- Desire to grow along with the company and if fit well, handle key marketing roles in the future.