Lead - Growth Marketing - Education

Growth Marketer

An incredibly rare opportunity for a tech-obsessed growth marketer to join a well-funded mid stage Education Technology start-up backed by bulge-bracket VCs and an award winning management team. The role is ideal for someone looking to accelerate their career progression well ahead of the normal curve by seeing a high-growth global business being built from scratch.

The founder is highly reputed with a blue chip pedigree and a history of successful exits. Prototype and Phase 1 has blockbuster results, targeting an immediate $1.1+ Billion market, enabling tremendous experience and wealth generation in a short time for a dynamic marketing manager.

Location:

We-Work Chromium, Mumbai-Based only. Co-location with founding team is a Must.

Field:

Education Technology. Product is blockbuster and has shown tremendous conversion potential (20%+) allowing significant upside for a passionate, high-energy growth hacker.

Profile:

Lead Growth Marketing for a cult, iconic brand growing extremely rapidly. This company is India's fastest growing Start-Up with an innovative, first-to-the-world model whereby kids use coding fundamentals to create industry grade apps. Kids going through the course are among the youngest-ever certified IoS and Android App developers in the world.

Growth Marketer will lead end-to-end non-performance user acquisition of the brand, including:

- Organic, viral growth hacking: Creating digital assets that have inherent virality and reduce marginal user acquisition cost to zero.

- SEO: We have cutting-edge SEO abilities given our ability to generate thousands of UGC content daily.

- Social Media: All assets

- Content and PR.

- Global Expansion: We- re the 1st in the world with our model and expanding globally starting Q1- 2020.

Job Responsibilities:

- Lead all growth marketing. This includes strategy, direction, implementation, and follow-up.

- Lead all global events end-to-end for kids to attend Silicon Valley and ISRO Mentorship program, directly interfacing with top leadership from Google, Waymo and ISRO.

Experience:

Minimum 5 years- experience in a fast-growing start-up preferably B2C start-up.

Behavioral:

a) Radical Accountability: Run the vertical like your own business. The product is incredibly high quality with 20%+ conversion.

b) Systems Thinking: Early-stage start-up hence requires incredible detail orientation and process thinking. Do-er versus a talker.

c) Extremely creative/hacker mindset with In-depth knowledge of PPC ecosystem

Backed by a reputed founder and two of the Top 3 India VCs, this is a once-in-a-lifetime chance to make tremendous wealth for an exceptional Performance Marketing Expert