Lead - Digital Growth - Retail Assets/Strategy - Bank

Given below position details with a Leading bank :

Role/Title: Lead - Digital Growth for all Retail Assets(Strategy)

Location : BKC Mumbai

Job Purpose:

- The Lead - Growth will drive the strategy for business growth and customer engagement, focusing on transformative strategies and innovative solutions.

- This role requires a strategic thinker with a deep understanding of market trends and a proven track record in developing and executing growth strategies.

- Additionally, this individual will create presentation decks with compelling storylines and support Growth leaders across various business units (e.g., Assets, Cards, Liabilities, Debt Management) in implementing new strategic initiatives and innovations.

- This requirement is in Hyper-personalisation team which is responsible for driving business, customer lifecycle and customer engagement via digital channels like Emails, SMS, notifications, Banners, WhatsApp etc.

Desired Candidate:

- Strong analytical skills with the ability to interpret market data, trends, and competitive dynamics.

- Proven success in creating and implementing Business & customer engagement strategies across digital channels.

- Experience in managing strategic partnerships and alliances.

- Excellent presentation and storytelling skills.

- Ability to work collaboratively across functions and support multiple business units.

- Proficiency in identifying market trends and conducting consumer research

Key Responsibilities:

- Strategic Planning: Identify and implement strategies and innovative solutions for business growth and customer engagement, ensuring alignment with the bank's overall goals.

- Market Analysis: Conduct comprehensive market research to identify trends, opportunities, and competitive dynamics; utilize these insights to inform strategic decision-making and benchmark against competitors.

- Partnerships and Alliances: Forge and manage strategic partnerships and collaborations to support business growth and innovation objectives.

- Performance Metrics: Define and monitor key performance indicators (KPIs) to assess the effectiveness of strategies and initiatives; leverage data to drive continuous improvement.

- Presentation Development: Create presentation decks with engaging storylines to communicate strategies and insights effectively.

- Consumer Research: Identify new market trends, conduct competition benchmarking, and gather consumer research to support digital campaigns and strategic decisions.

Key Attributes:

- Strategic and innovative thinker with a proactive approach to problem-solving.

- Exceptional communication and interpersonal skills.

- Ability to thrive in a fast-paced and evolving environment.