Lead - Communications Design - FinTech

Communications Design Lead- Leading Fintech

- Work closely with the content strategist and campaign owners to define the best approach for the communication of the projects to the target audience.

- The ability to think about users' problems with regards to the objectives to be achieved through Digital Media (on various Digital platforms like Facebook, Twitter, Youtube, Instagram, etc.) and devise solutions through digital channels as and when required.

- Lead the development of the creative material and the right dialogue with internal (product, markets, strategy, product, campaigns and channels specialists) and external (agencies, freelancers, production companies, etc.) stakeholders and collaborators.

- Creation/ expansion/ identification of quality creative concepts and transmission of this conceptualization to the team.

- Monitoring of the creative process (ideation, production, and distribution of content pieces, and adaptations), responding to timings, supervising the work, selecting and prioritizing creative proposals and maintaining the expected standards of creativity, quality and timelines.

- Review of creatives to ensure alignment and coherence with the territory and brand (brand guidelines, attributes, values, etc.).

- Build a team of graphic designers, illustrators, communication designers and motion designers to execute your creative strategies.