Lead - B2B Marketing - Manufacturing Firm

Job Description - The Marketing Manager will lead and execute effective marketing strategies to boost brand awareness in the manufacturing industry. They will also be responsible for driving lead generation and customer engagement.

Client Details:

Our client is a well-established entity in the industrial and manufacturing sphere, boasting a workforce of over 2000 dedicated professionals across India.

Description:

- Develop and implement comprehensive marketing strategies to enhance brand visibility in Pan India.

- Coordinate with Global stakeholders for GTM planning.

- Lead and manage the marketing team to ensure the achievement of set targets.

- Collaborate with sales department to drive lead generation and customer engagement.

- Monitor market trends and competitor activities in the manufacturing industry.

- Coordinate with external agencies for marketing campaigns and promotional activities.

- Analyze marketing data and metrics to evaluate campaign effectiveness.

- Manage budget allocation for various marketing activities.

- Ensure all marketing activities align with the company's policies and regulations.

Profile:

A successful Marketing Manager should have:

- Experience: 7-12 years of experience in B2B marketing within an MNC in furniture and related industries catering to institutional businesses, with a proven track record of developing and launching successful brands and products.

- Skills: Strong expertise in brand strategy, digital marketing, social media marketing, influencer engagement, and event management.

- Technical Proficiency: Tech-savvy with a solid understanding of digital tools and platforms.

- Education: MBA preferred.

- Location: Based in Mumbai, Delhi, or Bangalore, with flexibility to travel as required.

Job Offer:

A strategic role in the marketing sphere, offering the opportunity to influence brand recognition and growth in the manufacturing industry, along with the flexibility of work location.

Page Group India is acting as an Employment Agency in relation to this vacancy.

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