Kratos - Sr BD Role - Mobile Ad Network

Roles and Responsibility

- Responsible for revenue generation though procurement of advertisements from Top Agencies, Top brands.

- Envisaging digital campaigns using multiple platforms and touch points available in mobile.

- Measuring ROI and traction gain from the campaigns.

- Building Branding & engagement solutions to top tier brands in the country.

- Conducting competition analysis regularly and designing quarterly product and marketing strategy.

- B2B marketing and Relationship Management with Key Advertisers / Agencies.

- Client Interactions via calls, mails and on-site meetings, communicating Kratos's value proposition to clients and close deals.

- Perform market and competitor analysis. Contribute to product improvement and feature additions by giving timely feedback to the product manager.

- Performance and Data Analysis of different accounts. Identify bottle necks and initiate process improvements by coordinating with the Ad-ops team.

Qualification : MBA Degree from Tire 1 Institute like Mudra communications.