Kotak Mahindra Bank - Social Media Manager

- You will be a part of the social media marketing team and be the go-to person for everything Social Media within organization.

- You will define how the brand should be perceived across key social media channels and industry-specific forums and communities. If humanizing the brand works for you, then you automatically become the voice of the brand.

- Your excitement should come out via your Social media activity. So you'll be responsible for telling compelling stories, engaging media content, contests, announcements, etc

- We run a lot of campaigns aggressively be it Brand awareness, product campaigns, Customer spotlight, etc. You would be responsible for driving social media eyeballs and traffic to these campaigns actively

- Don't just post. But also talk. Being the voice means engaging with people on social media, making acquaintances with influencers, listening to social media chatter and responding, and ultimately making it easy for people to relate to the brand

- Whatever your do, you should know how how to measure the impact. So, you should know how to get go deep into the data to figure out gaps and come out enlightened with new ideas. Use social media marketing tools to gain marketing insights and maintain Social Media KPIs

- Stay up to date with latest social media best practices and technologies, close eye on key trends and agility in delivering creative ideas.

- Internal stake holder management Marketing, Product, HR, CSR/PR teams for a cohesive social media approach, External stake holder management- Agency partners.