Role
- Develop and implement PR strategies through external agency
- Develop and manage Social media engagements
- Manage the information flow between organization, PR agency and the public stakeholders
- Create press releases with suitable research
- Build relationship with the media
- Monitor the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs, for capturing perceptions of our brand and develop suitable responses
- Collate, analyze and evaluate media coverage
- Promote brand - sell in-
- Manage events, including press conferences and promotional events
- Coordinate and manage all creation of all press creative
- Develop and implement strategies to manage crisis situation
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