Keys4marketing - Head - Search Engine Optimization - Internet/eCommerce Vertical

Job Title: SEO Head

Location: NCR (Gurgaon or Noida), Hybrid, 3 days office

Experience: 5 to 10 years

Job Overview:

- As the SEO Head, you will lead the charge in driving organic growth and enhancing the online visibility of our brand.

- This role requires a strategic thinker who can develop and implement comprehensive SEO strategies, ensuring that our website ranks prominently across search engines.

- You'll oversee a dynamic team of SEO experts, content creators, and technical specialists, working together to boost our search rankings, increase traffic, and ultimately contribute to business growth.

Key Responsibilities:

1. Develop and Implement SEO Strategy : Architect and execute holistic SEO strategies tailored to enhance the company's visibility, driving organic traffic and aligning with broader business goals.

2. Team Leadership and Mentorship : Lead, mentor, and grow a team of SEO specialists, content creators, and technical experts. Foster a culture of innovation, precision, and excellence.

3. Keyword Research and Strategy : Conduct in-depth keyword research to identify high-value search terms used by potential customers and ensure these keywords are integrated naturally into our content.

4. Content Optimization : Work closely with content teams to ensure all content is optimized for SEO, aligning with relevant keywords while maintaining high-quality and user-friendly standards.

5. Technical SEO Management : Oversee the technical aspects of SEO, including site architecture, page speed, mobile optimization, and ensuring the website is easily crawlable by search engines.

6. Link Building and Authority Building : Drive link-building initiatives to establish high-quality backlinks, boosting the website's authority and credibility in the eyes of search engines.

7. Performance Tracking and Reporting : Utilize SEO tools to track, analyze, and report on key SEO metrics. Continuously monitor search engine rankings and traffic to measure the effectiveness of SEO efforts.

Qualifications:

1. 5 to 10 years of experience in SEO, with a proven track record of leading successful SEO initiatives in internet/e-commerce companies.

2. Expertise in keyword research, technical SEO, content optimization, and link-building strategies.

3. Strong leadership skills with experience in building and managing SEO teams.

4. Proficiency in SEO tools like Google Analytics, SEMrush, Ahrefs, etc.

5. Ability to analyze data and performance metrics to continuously improve SEO strategies.

6. Deep understanding of SEO best practices, algorithms, and search engine updates.

What We Offer:

1. Opportunity to work in a fast-growing e-commerce company with a focus on innovation and creativity.

2. A collaborative and inclusive work environment.

3. Competitive salary and benefits package.