Key Account Manager - eCommerce/FMCG

Profile Details:

Experience : 2-10 Years

Key Account Manager - E-commerce - Bangalore (first preference - Diversity)

Industry preference : FMCG / Foods or any product base company.

Must have handled E-commencer business for B2B / B2C platform

KEY RESPONSIBILITIES

- Formulating the Ecommerce channel sales strategy & ambitious growth plans in line with business strategy.

- Building long term sustainable relationships with strategic account partners and negotiating favourable terms of trade with them.

- Designing On platform marketing and trade promotion interventions in line with the Ecommerce sales strategy and overall business strategy.

- Developing category management strategies to enhance selling effectiveness and increasing trials

- Coordinating Social Media and other off-channel activation for our categories through formulating future-oriented performance marketing initiatives and strategies.

- Formulating effective sales policies and procedures specific to the ecommerce customers.

- Liaising with internal regional Sales teams to ensure higher brand penetration through central and regional E Commerce platforms.

- Achieving planned sales and profitability by brand and customer.

- Ensuring effective spends in driving sales and strengthening our brands.

- Creating strategies and making recommendation in driving strategic brand sales

- Launching new products as per plan within allocated budgets/ resources