Posted By
Posted in
Sales & Marketing
Job Code
523955
- Will be responsible for meeting Sales, Distribution, Visibility, Account relationship and management, TOT (Terms of Trade), planning and forecasting objectives for a group of strategic Modern Trade accounts.
- To formulate and achieve Annual Operating Business Plans
- It is important that the KAM is able to demonstrate a high degree of interpersonal ability to align with Supply Chain and Logistics, Finance, Trade Marketing, Marketing and the key accounts handled.
Customer Management
- Achieve Sales, Distribution & Visibility Targets including Plannogram implementation, Category Management and TOT elements.
- Fulfil all commercial and financial commitments per TOT.
- Forecasting and planning sales, promotions and activations in a manner such that there are no out-of-stocks or excesses.
- Ensuring listing of the of the complete Jyothy assortment as set about in the TOT.
- Promotion execution with the help of the sales and merchandising team.
- Performance evaluation and continuous improvement of the Key accounts.
- Designing account wise/ branch wise plan (based on Jyothy strategic plan)
- Liaison with Marketing Dept to grow KA business on the following
- Designing brand strategy for big key accounts
- Designing Consumer activity in Key Accounts
- Designing of sell in and assortment norms
Financial Management
KA spends -
- Allocation of Budgets: Account Level /Branch Wise and Brand level
- Monitoring and Controlling of the MT spends.
- Reconciliation of AR with Finance Team @ HO.
- Ensure that AR is well within the TOT norms.
People Management
- Aligning Jyothy Team to Key A/c Strategy/ Skill Development ( By Conducting Workshops
- Maintaining Relationship with Key Personnel of National Key Account.
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Posted By
Posted in
Sales & Marketing
Job Code
523955
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