- This position is critical to driving the ideation & end-to-end execution of all new user & retention programs to keep our user base engaged. - A key objective of the job is to own and drive new user acquisition & customer retention projects along with initiatives designed to increase first and repeat purchase, customer engagement, and retain customers. - Deliverables - Campaign Design & Operations - Ideate, build & execute customer lifecycle campaigns (Automated & Non-Automated) to increase first and repeat purchase & LTV from existing customers. - Manage full ownership of the monthly/quarterly/yearly new user and repeat rate of Ketto to maximize & deliver on revenue & engagement targets - Campaign planning, execution, the launch of new engagement activities, etc. - Campaign & Customer Analytics - Work closely with the Analytics team to drive customer & campaign analytics to improve the efficiency of retention programs/campaigns - maximize revenue, conversions, and engagement metrics. - Implement & optimize daily/weekly/monthly acquisition & retention customer lifecycle campaigns (automated & non-automated) to deliver on growth targets. - Ownership Of Acquisition & Retention Projects - Innovate, launch & drive new retention marketing initiatives to build app base, customer engagement & stickiness. - Project Management & end-to-end execution of acquisition & retention projects coordinating with Marketing, Product/Tech & Analytics Teams. - Coordination With Stakeholders For Campaign Execution - Work closely with Site, Design & other teams to execute all retention/customer lifecycle campaigns.

Mumbai

Ketto - Marketing Manager - Acquisition & Retention 

Ketto - Marketing Manager - Acquisition & Retention  ,Job Description for Ketto - Marketing Manager - Acquisition & Retention  in Ketto Online Ventures Pvt Ltd in  Mumbai for (1-5) years of experience. Apply Now!

Job Description for Ketto - Marketing Manager - Acquisition & Retention  in Ketto Online Ventures Pvt Ltd in  Mumbai for (1-5) years of experience. Apply Now!