Kapiva - Key Account Manager - eCommerce

Role: Key Account Manager - Ecommerce

Reporting Position: Sr. VP Ecommerce

Qualification: MBA - Sales & Marketing + Experience in E-Commerce Desired Candidate Profile Experience: 3 - 5 Years.

Candidate Profile

- Should have worked either as a Category Manager with E-Com platform or have worked as KAM for E-Comm channel with a manufacturing organization

- Proven work experience in E-Com of 3 - 5 yrs.

- Proficient in Key Account Management, managing data, and leveraging insights to drive penetration.

- Entrepreneurial mindset to get the job done single-handedly.

- Strong Analytical as well as Communication skills

Role Description:

1)This role would be responsible for driving sales of Kapiva portfolio on different customers (online platforms).

2) Would be the POC for entire external customer management and would liaison with internal teams on driving customer business partnership.

3) Develop strategic plans for the Kapiva brands in line with business and sales objectives.

4) Act as the key business management contact for category managers at eCommerce platforms.

5)The creation of strategic joint business plans with each retailer to identify and implement specific category growth initiatives.

Customer Management : - Develop and manage sales strategy for each of the designated account customers.

- Develop strategy for acquiring new customers and propose business solutions beneficial for both, Kapiva and customer in meeting business objectives.

Negotiation : Negotiating trade terms, trade funding and developing promotion strategy for each customer.

- Own, plan and execute overall category investments for the customer with support from shopper marketing and performance marketing teams.

Customer Business Planning : - Lead and execute Joint Business Planning together with the customer in line with both organization & customer objectives.

- Generate insights for customer/channel to drive assortment, pricing opportunities etc.

- Preparing volume forecasts & plans.

- Deliver and exceed on growth, revenue and market share objectives

Customer Management : - Develop and manage sales strategy for each of the designated account customers.

- Develop strategy for acquiring new customers and propose business solutions beneficial for both,