Jarvis - Manager - Digital Marketing

About Jarvis Technology & Strategy Consulting Pvt Ltd :

Jarvis is among the top three political strategy consulting firms in India, working closely with governments & leading political parties in strategizing & implementing large-scale initiatives and political campaigns.

Having started with a goal to introduce professional management practices to the political ecosystem, our key differentiating strengths include (1) an unparalleled focus on technology, data analytics and new age media capabilities, and (2) a clear long term vision to leverage them for last mile policy implementation.

Founding members of Jarvis have managed campaigns & govt. initiatives at both national / cabinet and state level (Maharashtra, Gujarat, Bihar, Punjab among others). They are truly a diverse group, and

- belong to premier universities like IITs, IIM/ISB, NYU, Yale, St. Stephen- s, St. Xavier- s, NLS, TISS etc.

- have served at top corporates like McKinsey, JP Morgan, Morgan Stanley, Deloitte among others, and

- have led critical business verticals at unicorn startups like OYO Rooms, Ola Cabs, Uber, Flipkart etc.

About the role : Digital Marketing Manager

We are looking for a Digital Marketing Manager to run digital marketing/promotional campaigns. In this role, you should be well-versed in principles of creation and optimizing ads on various social media platforms (Facebook, Twitter etc), Google Ads, and search engine marketing (SEM). You will directly work with the social media head to formulate digital marketing strategy and implement them.

Job responsibilities :

- Responsible for increasing direct indirect reach of marketing campaigns at minimum cost.

- Strategize and lead the execution, optimization, and measurement of all paid marketing campaigns on various social media platforms

- Creating, monitoring and optimizing all digital marketing campaigns (FB Likes, Google Ads etc)

- Creating monthly spends budget with the help of Social Media head

- Making reports on our key marketing metrics on a weekly basis to track performance of our campaigns and take informed decisions.

- Oversee performance of all social media platforms and channels in order to ensure a common standard of excellence

- Initiating cross-promotional marketing, build strategic partnership with other dominant players with an aim to increase indirect reach of our content.

Requirements for the Job:

- Experience in running and optimizing Facebook, Twitter, Google Ads, SEM etc

- Experience in designing and monitoring direct mailer campaigns

- Extensive understanding of digital and social marketing industry trends, tactics, current events, and user behavior

- Understanding of Social media Analytics tools and Google Analytics

You will need the right mindset to thrive and grow in a young and enthusiastic firm like ours. You might be a good match if :

- You have a bias for action - given an option between going ahead without a lot of clarity and not doing anything while waiting for clarity, you always choose the former

- You have very strong work ethics - you don- t worry about work hours or scope of your work, as long as your extra effort helps the team achieve its goals

- You are a collaborative team player. You value learning from others and teaching others. You realize the importance of interpersonal bonds for the overall success of the team