Digital Marketing Specialist
What we are looking for :
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels We expect applicants to be adept in digital marketing & analytics. You need to have great hands-on experience and in-depth knowledge in SEM, SEO, PPC, Affiliate marketing, viral marketing, social media marketing and google analytics
Responsibilities :
- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements :
- More importantly we need someone who is self-motivated with an entrepreneurial spirit. Also, would be great to have someone with prior work experience in a start-up.
- Relevant Degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimising landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimising Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Reporting to : Senior Management
Compensation : Negotiable and will depend on your contributions and what you bring to the table.
About the company :
JaldiRecharge is a fast growing online recharge portal to provide world class services to its customers, a business unit of Onyx Marketing Services Pvt. Ltd, a company registered in Mumbai. Our goal is to simplify the process such that user don't need to stay a minute longer than required on our site or apps. JaldiRecharge is also equipped with a secure online wallet called Cash Wallet.
We just don't want the process of recharging convenient, we make it rewarding, by way of discount coupons. We give you discount coupons from top shopping malls, restaurants, travel companies and popular retailers, delivered to your inbox or mobile.
The company is managed by a team of professionals. Our team is equipped and gives dedicated time in designing each new feature and obsesses about the smallest of details. Our CEO enriched with more than 25 years of International work experience, Satya Narayan Somani strongly believes that Customer Delight is the most important purpose of our organization. He has done PGDM from IIM A and B. Tech. from IIT Kanpur
Didn’t find the job appropriate? Report this Job