IPL Biologicals - Head - B2B Sales

Job Description:

Position : Head , B2B Sales

Department Sales & Marketing

Location Gurugram

Experience (In Years) : 15+ Years

Educational Qualification : MBA

Role Statement: Why does this position exists in the company.

Person will be responsible for Identifying the key corporate accounts and working closely with them to get the desired business results.

Any Particular Skill he Should Have, which is must for the job?

- Excellent communication skills.

- Strategic Development & Implementation Skills.

Key Accountability/Role and Responsibilities (Should be a Part of the KRA for Variable Pay)

- Develop a complete communication mix for the B2B market.

- Identifying the key corporate accounts and working closely with them to get the desired business results.

- Responsible for product planning and strategy for B2B.

- Approaching biologicals manufacturers for Co-branding & tool manufacturing for them.

- Developing the initial contacts and meeting the potential clients to establish their needs and develop a

strong understanding of institutional customers, market dynamics, and their requirements.

- Formulating and negotiating with customers regarding annual contracts, portfolio, and prices, within

broader guidelines in line with strategy and long-term mutually profitable partnership relations.

- Introducing the company and its products to major food service providers, processors and potential

downstream customers in line with marketing and sales strategy of organization.

- Approaching seed companies & developing business for our upcoming product in seed coating.

- To develop the market share of IPL Biologicals, execute pull-through marketing projects in support of Crop teams and in accordance with our Produce Chain strategy for India.

- New Product Development in collaboration with R& D head.