Invento Robotics - Vice President - Marketing - IIM/ISB

Vice President - Marketing (IIM/ISB preferred)

- We are a funded startup and looking for dreamers and maverick marketers who are tired of marketing traditional products the traditional way. We are building high end robots and AI tools for the world. We have won global awards in places like the CES and looking to put these robots in places like the Tokyo Olympics. Our robots have appeared with the Indian Prime Minister and numerous celebrities around the world.

- Our goal is to reach a place where no Indian product has been - made in India and used around the world. Do you think you have it in you to build the marketing plans and build the brand? Are you up for the challenge?

- This is a highly visible role at a company that is constantly on the front pages of mainstream media and you will be working directly with a CEO who is among the most followed people in social media.

Job brief :

- We are looking for an experienced Vice President (VP) of Marketing to direct and oversee our Marketing department. You will design, implement and monitor effective marketing strategies that align with our business goals.

- The ideal candidate would have a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques. Our VP of Marketing will report directly to the CEO and will oversee internal Marketing teams. To be successful in this role, you should play a significant role shaping the company's strategic planning.

Ultimately, you should be able to ensure that the Marketing department's activities contribute to our company's long-term success.

Responsibilities:

- Develop and implement a cohesive marketing plan to increase brand awareness

- Set current and long-term goals for internal teams

- Design and review the Marketing department's budget

- Build relationships with media and stakeholders through creative PR strategies

- Run trade shows successfully

- Monitor all marketing campaigns and improve them when necessary

- Prioritise marketing projects and allocate resources accordingly

- Prepare regular reports and presentations on marketing metrics for the CEO

- Conduct market analysis to identify challenges and opportunities for growth

- Provide guidance and ideas to organise effective marketing events

- Forecast hiring needs for the Marketing department

- Participate in the quarterly and annual planning of the company's objectives

- Track competitors activities

Requirements :

- Proven work experience as a VP of Marketing, Marketing Director or other senior role

- MBA from a reputed college - ideally IIM A/B/C.

- Demonstrable experience designing and implementing marketing campaigns

- Solid knowledge of SEO, web analytics and Google Adwords

- Experience with CRM software and digital marketing tools and techniques

- Strong leadership skills

- Excellent communications skills

- Strong analytical and project management skills

- Strategic mindset, with ability to make difficult decisions