Infallible Travel Concepts - Manager - Marketing & Communications

Marketing & Communications Manager

- Drive MarCom projects, including promotional materials, product launch packages, product literature, e-mail campaigns, advertising, product catalog.

- Assist senior team members with developing and implementing marketing campaigns and drive workflow processes to ensure successful, on-time completion of projects that generate results.

- Write and coordinate content for use in email, print, on the website and for in-store point-of-purchase, live events or through digital media.

- Collaborate with graphic designers to ensure compelling communication of key messages and calls to action

- Proofread and edit materials to ensure accuracy of information and consistency of overall tone, voice and direction of brand across collateral and sales materials.

- Stay current on industry trends and new mediums that can position us in front of prospective clients.

- Regularly report on project status, track success metrics, and look for opportunities for improvement and success

- Responsible for developing and executing a variety of strategic marketing communications plans and programs.

- Support sales through the development of marketing communications plans, materials, displays, ad campaigns, and initiate creative editorial coverage in the media

- Organize trade shows and local events.