IndiaMART.com - Product Manager - Mobile Website

Job Title / Designation : Product Manager - Mobile Website

Location : Noida

Department : Marketplace

Reporting To : Program Manager

CTC : Negotiable

Job Summary:

The product manager will be responsible for delivering IndiaMART's content through mobile device friendly website.

The job will involve development and implementation of technology-driven usability features which would drive the mobile usage of IndiaMART content. The job demands a fine-balance between understanding of latest mobile technology tools and a sharp business sense to drive content monetization.

Key Responsibility Areas:

- Manage the IndiaMART mobile website and scale it as per business plan

- Manage a team of programmers and co-ordinate with design and marketing professionals to

- Integrate usability features based on studies, research and market analysis to enhance user experience

- Achieve organic traffic growth through SEO/ Web promotion and digital marketing techniques

- Measure, track and evaluate the traffic conversions by using Google Analytics/ Google Webmaster/

- Quality Auditing of content getting uploaded on the website

- Testing the website with respect to layout, linking, features and functionality

- Projections and presentations of growth matrix to the management

Qualifications:

- B.Tech (IT / CSE)

- MBA

Experience:

- 4 years (minimum 2 years) of experience in online domain i.e. implementing internet marketing achieve the timelines experience and drive conversion, Google AdSense or other tools and prepare traffic growth and Ad revenue generation reports techniques (SEO, SEM, Social Media Marketing etc) out of which at least 2 years in managing complete mobile website operations

- Experience of leading a team of web designers and programmers

Skill Sets / Requirements:

- Excellent communication and presentation skills

- Good knowledge of mobile sites, client side mobile platforms and technologies.

- Well-versed with analyzing web traffic trends using tools like Google Analytics, Webmaster etc.

- Good understanding of HTML, CSS, JS and mobile site testing environments

- Good Understanding of how social media can be deployed for enhancing user-experience on

- Active participant in the Mobile Website Sphere will be preferred mobile websites