Ideate Labs - Business Head

Work Exp: 10+ years

- You will be a good fit if your people networking and connections are more impressive than the server room of an IT company. Your smoothness in identifying business opportunities, forging new deals, and closing contracts is not second to an undercover agent's. Really, you know the art of walking into the boardrooms of prospective clients and eliminating the word - prospective- .

- We look out for your entrepreneurial skills to develop new business opportunities, widen the scope of media solutions provided by the Company - new innovations, corporate media strategies/plans, help clients recognize their potential and position them as market leaders, secure ROI to clients through effective media solutions and deliveries. Fire up and inspire the team, turn them into resourceful and formidable assets and, not the least, beef up the team when business expansion demands it.

Role & responsibilities:

- Prospecting, identifying, and/or leveraging customer relationships to drive new business.

- Researching/piloting new digital channels, seek client development opportunities

- Continually position new and existing clients as a leader in the online/digital marketing arena

- Planning and coordinating the implementation of business plans and the penetration of new markets.

- To personally lead Key Client Relationships

- Manage budgets, monitor and update clients on the effectiveness of campaigns.

- Developing budget and monitoring & controlling all costs associated with corporate-wide digital marketing programs; tracking performance of campaigns throughout the demand generation lifecycle

- Guide clients with effective digital marketing roadmaps - providing recommendations based on their business objectives, analytics, consumer insights and overall business model

- Driving the organizations towards Net profits through new business initiatives, P&L Responsibility

You will be a good fit if:

- You possess a Bachelor's/PG degree in advertising, marketing or similar field

- Must have a proven track record in growing accounts, winning new business/pitches

- Should possess networking instincts with the ability to develop and manage long-term business relationships with clients

- You have experience managing multiple client portfolios in digital media divisions

- You possess exemplary knowledge of the digital marketing landscape

- You have an established track record of successful past digital campaigns

- You are a natural "people person" with a knack for communicating, presenting and bringing teams together

- You thrive in a high freedom, high responsibility environments

- You possess mastery of basic marketing principles, such as target segmentation, category, value proposition, positioning, brand content and strategy.