Idea - Assistant General Manager - Media Planning

We are a leading telecom company looking for a senior role for our marketing team.

Job description:

The role involves managing media planning & buying activities for the brand nationally, across all mass media including - TV, Print, Radio, Cinema & Digital. It is responsible for the rollout of all national brand campaigns, media property associations as well as driving media strategy, buying, campaign innovations and specific focus on planning & implementation of digital media.

The role also involves closely managing the day-to-day relationship with the Media Agency & external media partners.

Responsibilities:

Execution of all national media plans across TV, Radio, Print, Cinema, Digital media

Setting and achieving of Media buying benchmarks across all media, to ensure efficient and effective media deals with all our partners

Identifying, evaluating & negotiating for all national media property associations - across TV, Radio, Print, Digital media

Building and tracking of competition reports, market intelligence, etc

Desired Skills and Experience

Tier 1 MBA graduates with 7-10 years of experience in media strategy and planning with Telecom/FMCG/Consumer Products/ECommerce/ Consulting and related domains

If this interests you, please write with "AGM Media Planning" in the subject line and the foll details:

Current Location:

Open for Mumbai:

Total Media experience (post MBA):

Current CTC:

Expected CTC: