HT Media - Head - Online Marketing

Company Overview:

HT Media Ltd., India's 2nd largest print media company, is transforming itself to become the largest Multi Media Company in the country. The company has been growing phenomenally in the past 2-3 years, with a number of successful launches like Fever 104 (in partnership with Virgin), Mint (in partnership with The Wall street Journal) and HT Mumbai.

The company is one of the few professionally managed and listed companies in the media sector. Its top leadership team includes talent from companies like Nestle, HUL, Asian Paints, Pepsico, Nokia, Microsoft, Airtel, Whirlpool etc. Also, there is a growing pool of young leadership from premier Indian B-schools like the IIMs, ISB, XLRI, MDI, FMS etc.

HT Media - Digital:

HT Digital focuses on creating and building brands and businesses in the Internet media space. We aim to combine HT Media's 84-year old legacy as one of India's largest and most respected names in the media industry, with the innovation and energy that characterize the Internet space.

Compelling product ideas, creative use of design and intuitive user interface, backed by a knowledgeable sales force and customer service are the hallmarks of HT Digital products. With brands like Hindustantimes.com, Livemint.com, Digital Quotient, Desimartini.com, HTCampus.com and Shine.com in its portfolio, HT Digital promises to be an exciting addition to the HT Media family.

Job Description:

Job Function: Marketing

Position: Head - Online Marketing

Reporting to: Marketing Head

Location: Gurgaon

Responsibilities:

The role would be directly responsible for acquisition and engagement of customers - both in terms of developing long term strategy as well as day-to-day execution of the strategy for one of the digital businesses of HT Media Ltd.

- The Head - Online Marketing would need to balance sharp analysis of data with tough negotiation with vendors and agencies

- The role will be to manage a team which will be handling various aspects of online marketing like search engine marketing, web and mobile display advertising, social media and email/SMS marketing

- This is a critical role handling large spends and therefore, requires a person who is analysis-driven and focused on ROI

- The role will work with other teams like product, technology, SEO, analytics on cross-functional projects - thus adding value to projects critical to the company's future

Qualification & Experience:

- The ideal candidate would be someone familiar with all elements of online marketing at an operational level, now looking to add value through developing strategy and helping a growing business grow faster by ensuring flawless execution

- We are looking for 5-7 years of hands-on experience in an internet company, with a track record of achieving aggressive targets

- A combination of B. Tech + MBA from premier institutes would be ideal