Hevo Data - Analyst - Product Marketing

ABOUT HEVO

Ever wondered what Swiggy, Curefit, Lendingkart, and hundreds of other data-driven companies have in common? They all use Hevo Data's fully managed Automated Pipelines to consolidate their data from multiple sources like Databases, Marketing Applications, Cloud Storage, SDKs, and Streaming Services, etc.

Our mission is simple yet bold: Build a best-in-class technology product from India for the world!

We are a San Francisco/ Bangalore-based company with customers spread across 27+ countries in domains such as e-commerce, financial technology, and healthcare. Strongly backed by investors like Sequoia Capital, Chiratae, and Qualgro, we have successfully raised $12M to date and are looking forward to our next phase of hyper-growth!

PRODUCT MARKETING ANALYST

- Hevo is looking for a Product Marketing Analyst to leverage a deep understanding of Hevo's platform and customers to create technical narratives, content, and education to help developers learn, use, and understand how to get started with Hevo.

- This role requires a combination of technical knowledge to obtain a deep understanding of our product and product marketing experience to effectively communicate product capabilities and benefits. You must be able to lead initiatives and work cross-functionally to produce a variety of technical content assets, including blog posts, case studies, learning resources, and more.

Responsibilities :

- Be the expert on all technical buyer personas, understanding their buying agendas, and how they evaluate and buy.

- Develop deep technical knowledge about our products and capabilities, our competitors' products and services, and the competitive landscape in general.

- Plan, produce, and maintain technical competitive intelligence and sales enablement tools and training.

- Create high-quality technical content such as demos, webinars, presentations, datasheets, technical white papers, web content, blog posts, and other assets designed to convey the value of Hevo to new users, and keep existing users engaged and growing on the platform.

- Be the product expert intelligently and effectively articulating and demoing the product value proposition.

- Work with product management to distill key functionality and benefits into core product marketing messages, and create technical narratives that differentiate Hevo

- Help develop enablement and training materials for sales, sales engineering, customer success, and solutions consultants teams.

- Collaborate across the company with partners from product management, engineering, marketing, sales engineering, customer success, solutions consulting, and executives on a regular basis.

THE IDEAL CANDIDATE:

- Bachelor's of Engineering / B.Tech degree in Software Engineering and MBA

- Minimum 1 year of experience in digital marketing or software engineering

- Strong research and analytical skills

- Strong verbal and written communication skills