Head - Traffic Acquisition - Online/Internet

Reporting to: Product Head

Purpose of the Position:

Drive Traffic and Customer Acquisition goals.

Hands on responsibility of driving core traffic channels across paid and organic mediums.

Responsibilities & Duties:

Should have strong, hands-on experience in SEO + SEM and all performance marketing channels. Experience of minimum 6+ years in this area is required.

Should be currently in a similar role in a reputed consumer internet company and managing a scale of minimum 5Million visits/traffic per month

Should have strong experience across different aspects of Online Marketing. A deep understanding of SEM, on scale/complexity is required. A very strong understanding of SEO - again on scale/complexity is also required.

Some product management experience will be a significant plus.

High degree of comfort around analytics, data is required. Detail orientation would help.

Core marketing concepts and consumer understanding need to be strong.

Self-driven professionals who constantly seek to raise the bar and create new standards in the category. A high degree of curiosity, passion for excellence, above average intellect is required for this position