Background :
- Marketing at E-commerce startups/growth hacking expertise.
- Should have deep e-commerce growth experience
- 8-15 years experience in any eCommerce firm as a Marketing Head/Digital Marketing head/Growth Hacker
- Ideal person should have a good mix of tech and marketing and should be entrepreneurial having dabbled with various things to make e-commerce business grow
About the Business :
- Client is taking on the consulting companies through a new brand. The culture, flexibility, consumer understanding and risk-taking in the advertising business give us an edge on consulting firms.
- While client has employees dedicated to business consulting, the practice also pools CEOs and leaders from across the group and even outside getting the best of breed experts who have built businesses to create teams on a project-by-project basis.
- Consult's business model is a break from what clients have come to expect from traditional consultants, which charge clients for their time. Consult won't just advise on strategy, but it will also build products, campaigns, and infrastructure.
- Our internal mantra is 'consultants that make'. You see real results and our business model is also tuned around delivering results. In the long run, we wont charge for time, but we will take a share of revenue from the upside. Consult will bring out a fresh approach in the consulting industry by having entrepreneurs/ business leaders (within & outside group) as SMEs who have executed and created real business success rather than pure-play consultants.
- Clients will see us working as execution partners, pushing their teams and making things happen. It will be hands on approach where we will get our hands down dirty as the need be. Besides clients will see depth of knowledge from folks who are true digital business leaders & entrepreneurs.
Five key focus areas :
- Growth Consulting for companies (promoter workshops, promoter coach, organisation transformation, organization growth, Digital Business turnarounds inside large companies etc)
- AI & Big Data (Data strategy, Org transformation with AI, AI tools and implementations, marketing command centers, Customer value exchange etc.)
- Marketing Transformation/CRM /Martech Consulting (Martech consulting/data driven marketing)
- Innovation (Blockchain, IOT, Creative strategy, content strategy, Transmedia, Setting up startup accelerators, business on cloud, future of work, new digital businesses etc)
- Entertainment & Content Business Consulting
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