Head - SEO - Internet/eCommerce

SEO Head

Location: Noida

Experience: 12 to 15 years

The role of an SEO (Search Engine Optimization) Head in an internet/ecommerce company is to make sure the company's website shows up at the top of search results when people look for products or services online.

Here's a simple breakdown of what they do:

- Architect and implement holistic SEO strategies tailored to elevate company's visibility and organic discoverability, directly contributing to our mission.

- Lead, mentor, and scale a dedicated team of SEO specialists, content innovators, and tech wizards, cultivating a culture of creativity, precision, and operational excellence.

- Keyword Research: They find out which words and phrases potential customers use when searching for products or services that the company offers.

- Content Optimization: They ensure the website's content includes these keywords in a natural way, making it easier for search engines like Google to understand what the site is about.

- Technical SEO: They work on the technical aspects of the website (like loading speed and mobile-friendliness) to ensure search engines can easily crawl and index the site.

- Link Building: They help build high-quality backlinks from other reputable websites to increase the site's authority and trustworthiness in the eyes of search engines.

- Performance Tracking: They use various tools to monitor the website's sear

- Staying Updated: They keep up with the latest SEO trends and algorithm changes to adjust strategies accordingly.

- In essence, the SEO Head's job is to drive more organic (non-paid) traffic to the website by improving its visibility on search engines, which can lead to more sales and business growth.